Message map
Every automatic message on one page: what triggers it, what it says and when it stops.
Email & SMS Follow-up
Stop losing jobs to slow follow-up
Automatic texts and emails that chase quotes, confirm bookings and bring past customers back when they are due.
$290from, per month, ex GST
Why it matters
A surprising amount of work is lost after the lead comes in. The quote that never got chased. The enquiry answered the next afternoon. The customer who would happily book an annual service if anyone reminded them.
We set up a small set of friendly, short messages that go out at the right moment. They sound like you, they stop the second the customer replies, and they quietly add jobs every month without more ad spend.
What is included
- Instant reply to every web form and missed call
- Quote follow-up at 2, 5 and 10 days
- Booking confirmations and day-before reminders
- Annual service and recall reminders
- Win-back message to customers not seen in 12 months
- Quarterly email with one useful tip and one offer
- Consent, opt-out and Spam Act compliance handled
- Monthly report: replies, bookings and revenue recovered
What you get
Templates in your voice
Short, friendly and specific. Written after listening to how you talk to customers on the phone.
List clean-up
Past customers imported, de-duplicated and tagged by job type and date.
Recovered revenue report
Jobs booked from follow-up messages, so you can see what the system earns.
Timeline
- Week 1
Map
Agree which messages you need and collect your customer list.
- Week 2
Write and build
Messages drafted, approved and loaded with the right triggers.
- Week 3
Switch on
Instant replies and quote chasers first, reminders next.
- Quarterly
Tune
Reword what is not getting replies and add a seasonal offer.
Numbers we report on
The KPIs we track for email & sms follow-up clients. Sample figures for illustration.
+19%
quotes accepted
sample lift from a three-step follow-up
-42%
no-shows
sample result with day-before reminders
$3,100
recovered revenue per month
sample average for a clinic client
Related case study
All case studiesPhysiotherapistSpringwoodSample data
A full diary across five practitioners at a Logan physio clinic
Stride had one physio booked solid and four with gaps. Condition-specific landing pages, search ads and recall messages evened out the diary.
Calls a month
Before
52
Month 6
149
Cost per lead (lower is better)
Before
$61
Month 6
$33
Booked jobs a month
Before
31
Month 6
102
Cost per lead by month
Stride Physio, Springwood (sample figures)
View as table
| Period | Cost per lead |
|---|---|
| Start | $61 |
| Month 1 | $53 |
| Month 2 | $46 |
| Month 3 | $41 |
| Month 4 | $37 |
| Month 5 | $35 |
| Month 6 | $33 |
Email & SMS Follow-up questions
Not answered here? Call (07) 5550 1410 and ask a human.
Not if it is done properly. Messages are short, useful and stop as soon as the customer replies or books. Every one has a clear opt-out, and we cap how often anyone hears from you.
Most common job management, booking and practice management apps. If yours has no integration, we use a shared inbox and a simple spreadsheet trigger.
Yes. We only message people who have given consent or have an existing customer relationship, identify you as the sender and include an unsubscribe option in every message.
No lock-in contracts
Ready for more calls?
Start with a free lead audit. In 20 minutes we will show you where calls are leaking and what to fix first. No lock-in, no hard sell.